Batmed.ch — A lifelong, local & sustainable investment
Partners invest in their future customers. Families invest in their end-of-life journey. Batmed.ch makes this pact concrete, simple, Swiss — no time promises, clear objectives.
1) Why now
When life flips, people need a human, reliable, local anchor. Batmed.ch clarifies end-of-life steps, connects to the right services at the right moment, and offers a very modest, optional micro-savings path — with clear information, Swiss architecture, and responsible partnerships.
2) What we are building
The Serenity Pack
- Local pages by canton/district, step lists, templates, verified contacts.
- Message-based assistance, plain language, full neutrality.
Optional micro-savings
- Default: CHF 3/month recurring purchase.
- Activate, pause, or stop anytime.
- Pedagogy, prudence, no unrealistic announcements.
- “Switzerland first”: account/custody with a Swiss-authorised bank; analysis hosted in Switzerland; no sharing of personally identifiable data; LPD-compliant.
3) A shared reality
Pensions under pressure
- Housing, charges, energy, health: tight budgets.
- Risk of moving abroad or weakening local ties.
What society loses
- Weakened local commerce and home-care networks.
- Decline in volunteering and associations.
What families lose
- Looser intergenerational bonds, rising isolation.
What businesses lose
- Long-standing customers, contributions, and local visibility.
3bis) Generations united — restarting the countdown together
The ageing majority faces new financial challenges in late-life stages (housing, health, accompaniment, succession). Meanwhile, the youth — fewer in number and with less decision weight — often see their priorities deferred. Batmed.ch proposes a common countdown: make real needs visible, set shared goals (clarity, manageable costs, local help), and publicly measure progress.
Seniors: safety & clarity
- Clear paths and local checklists.
- Cost anticipation and available supports.
- Neighbourhood help networks.
Youth: space & missions
- Paid assignments (local content, data/UX, coordination).
- Voice in local decisions (improvement projects).
- Concrete learning with local impact.
Society: better trade-offs
- Less waste, better resource allocation.
- Stronger intergenerational cohesion.
- Transparent results (public indicators).
3ter) Anthropological approach & Youth Challenge
Frame & Training: Student teams complete an ethnography bootcamp (semi-structured interviews, participant observation, narrative analysis) with academic mentoring. Goal: turn real observations into concrete improvements (intake scripts, checklists, isolation detection, intergenerational bridges).
Youth involvement
- “Ethno 101” (4 weeks): method, ethics, consent.
- Fieldwork: 10–15 interviews + 2 observation days.
- Analysis & handback: 1 insight memo → 2 prototypes.
- Mentoring: academic tandem + local practice.
Co-design with seniors
- Senior–youth workshops to validate prototypes.
- Usability tests (paper/digital) & iterative improvement.
- “Senior mentors” (ex health/social professionals).
Linguistic & cultural inclusion: Observe minority communities (e.g., migrant families, rural areas, Romansh) to adapt checklists, rituals, and materials in FR/DE/IT/EN.
Anticipate the unexpected (2050 horizon)
- Climate Heatwaves & continuity of home care.
- AI & care Ethical, non-intrusive assistive tools.
- Mobility & migration Paths for cross-border profiles.
- Energy & budgets Resilience with low margins.
Concrete Youth Challenge tasks
- Path EMS & home Co-designed “first clear step”.
- End-of-life & succession Multilingual, culturally sensitive guides.
- Isolation Gentle alerts via post/neighbourhood/Spitex.
- Housing & mutual aid Local intergenerational solutions.
Benefits for youth: paid assignments, Social Innovation certificate, public portfolio on batmed.ch, mentoring (companies & institutions), transferable skills (UX, data, PM, mediation).
3quater) Living Observatory — Partner for Youth Youth Partner
An intergenerational real-time lab to detect needs, co-design solutions, and share learnings — with open governance and anonymised data hosted in Switzerland.
Academic partners (pilot projects)
- Roles: scientific & ethical frame, research methods, consent-based fieldwork, co-publication.
- Formats: student projects, applied research mandates, faculty supervision.
- Deliverables: protocol, brief aggregated report, replication kit by canton/district.
Continuous feedback loop
- Simple interface (web/form) for senior/youth feedback (anonymous possible).
- Regular review and integration into prototypes.
- Targets: Feedback integration ≥ 80% Satisfaction ≥ 4/5
Insights Library (FR/DE/IT/EN)
- Practical guides (checklists, short videos, use cases).
- Quarterly brief with aggregated indicators.
- Open webinars for families and local actors.
Sharing & scalability
- Replicable kits by canton/district (process, templates, FAQ).
- Exchanges with European networks for similar contexts.
- Cross-border cases (e.g., commuters) — local adaptation.
Tech resilience & ethics
- Swiss hosting, redundancy, data minimisation.
- Transparency: KPI definitions, public protocol, security audits.
- Fairness tests: bias checks (urban/rural, language, age) & fixes.
Sustainable funding
- Contributions from founding partners (insurers, communes, institutions).
- Grants/applied research mandates.
- Intergenerational Learning Fund for tooling & scholarships.
Glossary & indicators
- Recommendation score (−100 to +100): willingness to recommend (0–10 question).
- TPs — Touchpoints: key contact points (web, counter, phone, visit).
- PRT — Perceived Resolution Time: “felt” time to get clarity and move on.
- Clarity Index: % stating “I know what to do next”.
- Adoption rate: share using a solution at least twice.
- Feedback integration rate: % of feedback integrated into a prototype.
Minimal CSV schema (example):
date,canton,district,persona,scenario,metric,value,sample_size,lang,notes
2025-09-26,VD,Lausanne,"Solo senior","Request home help","RecommendationScore",38,42,"EN","First iteration"
3quinquies) Youth Showcase & Case Studies
Student teams are featured on batmed.ch (projects, prototypes, testimonials) to boost employability and inspire other regions.
Examples
- Neighbourhood coordination: −25% “perceived time” to next step.
- Sensitive succession guide: +20% understanding in multilingual families.
Public recognition
- “Youth Contributor” badge in the online showcase.
- Mentions in quarterly impact reports (anonymised).
4) Clear objectives, no time promises
For families
- Simple access to reliable local information, in national languages.
- Modest, understandable micro-savings, freely activatable.
- Promotion of intergenerational housing & mutual aid.
For partners
- Sober, useful visibility without sales pressure.
- Swiss data governance, clear pathway opening.
- Training youth who produce useful, accessible content.
For territories
- Preserved proximity: commerce, care, help networks.
- Rootedness for seniors wishing to stay close to family.
For transparency
- Readable social report with facts.
- Regular local updates and documented improvements.
5) Participate: a lifelong investment
Book a placement
Sober, useful visibility to support the launch. First-come-first-served.
Support the Learning Fund
Train and fund students to produce local content in national languages — for your needs and those of your future customers.
Open the savings pathway in Switzerland
With a Swiss partner bank — simple, didactic, locally anchored.
6) Contact
Batmed.ch will gladly answer your questions and set up a call to refine your goals and local constraints.
Present in all 26 cantons. Academic and innovation partners will be publicly acknowledged (no names here) for their founding role, priority in student team allocation, and publication order.